Countdown to REAs: Making the ‘O List’ — A Webinar with Adam Glassman
August 4 @ 3:00 pm - 4:00 pm
Gifts and Decorative Accessories
Oprah’s Favorite Things — it’s not just one of the most famous annual lists for consumers; it’s also a title of prestige for product manufacturers. If you’re curious how this list is made, what it takes to be one of Oprah’s Favorite Things and how vendors and retailers alike can use it to their advantage, then don’t miss out on this webinar.Adam Glassman, creative director for O, The Oprah Magazine, will talk about the list, its effects on the gift industry and what it means to be the winner of Gift for Life’s Industry Achievement Award as part of the 69th annual Retailer Excellence Awards. There will also be a live QandA.
Also joining the webinar are Peter Schauben, founder of Gift for Life, and Matthew Katzenson, GFL chair, who will explain the award, why Glassman was chosen and talk more about the REA text-to-donate campaign, which is raising money for A Sister’s Gift in Dallas, Texas.
A portion of the proceeds from REAs will be donated to GFL for its 2020 recipient, A Sister’s Gift. If you’d like to donate directly, simply text GFL2020 to 44-321.